Excerpts from an online dating service adult dating site pitfalls

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You can also specify your height, religion, job title, where you work, where you went to school, and whether you have children.

You can round out your profile with up to nine total photos or ice-breaker questions provided by Facebook.

(Paid Tinder users are similarly able to undo their last left swipe.) The second feature allows users to pause their Facebook Dating profile if, say, they want to take a break from the service, or are in an exclusive relationship and no longer looking to meet other people.

"Unlike shopping for a bank or a refrigerator, in the case of online dating, the refrigerator has to like you back," Gilman said.

"There is a different level of exposure to disappointment and that's captured in the poor overall scores."Once considered taboo, online dating is now a socially accepted and booming multibillion dollar business that continues to grow.

The service was first announced at the annual F8 conference in May this year, and will likely be available in other locations in the future.

For now, users aged 18 and older in Colombia will be able to create dating profiles and, once those reach a critical mass, find some matches.

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